Chevrolet Donates Two All-New 2024 Trax to Military Charities at MLB All-Star Game Presented by Mastercard
To honor Chevrolet’s 19-year history of collaborating with MLB and the All-Star Game Presented by Mastercard, this week Chevrolet donated two all-new 2024 Trax RS to military charities – Operation Homefront and Tragedy Assistance Program for Survivors (TAPS) – who identified deserving recipients of the vehicles.
Operation Homefront recommended Army Veteran Abreante Jones, who is a single mother to her 8-year-old son, as its recipient. Jones served seven years in the military before being honorably discharged to pursue her education and is now a paralegal. She lost her vehicle due to engine failure and no longer has a reliable form of transportation. The practicality and standard technology features on the 2024 Trax RS will now allow Jones to comfortably travel for her career and to her son’s activities with ease.
Amanda Tinsley, the surviving spouse of Sgt. Tyler Tinsley, was selected by TAPS as its recipient. Tinsley is currently raising her 8-year-old son and 9-year-old daughter. The Tinsley family recently faced issues with their current vehicle, which prevented them from attending important activities. The 2024 Trax RS will provide Tinsley with space, safety and technology while on the road.
“The Jones and Tinsley families exemplify the service and sacrifice of the military community,” said Steve Majoros, chief marketing officer, Chevrolet. “Chevrolet is honored to provide them with an all-new 2024 Trax and remains committed to recognizing the bravery and dedication of those who have served and their families.”
The 2024 Chevrolet Trax boasts purposeful technologies, modern design and more standard safety content than ever before. Available in five distinct trims, all starting under $25,000, the 2024 Trax ensures customers do not have to sacrifice affordability for capability.
2024 Chevrolet Colorado ZR2 Bison
The 2024 Chevrolet Colorado ZR2 Bison is the all-new truck you want for your off-roading adventures and hard work while enjoying modern technological comforts!
Chevrolet Commemorates Panther Code Name with Sixth-Generation Camaro Final Collector’s Edition
From the moment it was introduced in 2016, the iconic sixth generation Camaro established itself as the leaner, meaner generation; culminating with the ZL1 1LE track athlete. Throughout the generation, Camaro featured a wide variety of special editions that ranged from charismatic with the 50th Anniversary and Wild Cherry Design Package to edgy with the Shock and Steel and Redline Edition. As the Gen Six Camaro retires at the conclusion of the 2024 model year, Chevrolet is celebrating the car’s legacy of agility and style by offering a final special Collector’s Edition on the LT/RS, LT1, SS and ZL1 trims in North America.
The 2024 Camaro Collector’s Edition resurfaces ties that date back to the development of the first-generation Camaro. Panther, the original code name for the program that became Camaro in the 1960s, provided inspiration for the Chevrolet Performance Design Studio’s efforts to cement the sixth generation of the car in history.
“We found it fitting for this Collector’s Edition Camaro to officially recognize the significance of the original code name and share it with Camaro enthusiasts,” said Rich Scheer, design director, Chevrolet Performance. “Of course, the name ‘Panther’ influenced the colors used, Panther Black Metallic for SS and Panther Matte Black for ZL1.”
The Collector’s Edition equips LT/RS, LT1 and SS trims with a new Panther Black Metallic Tintcoat paint, Satin Black accent stripes, 20-inch Satin Black or optional Polished Forged Wheels, the front splitter from the 1LE package and coupes receive the rear spoiler from the ZL1 package.
The 650 horsepower LT4-powered ZL1 Collector’s Edition, limited to 350 units, will feature a Panther Black Matte exterior color – the first matte paint offered on Camaro from the factory. The ZL1 will also feature the front splitter from the ZL1 1LE, and the rear wing from ZL1 1LE on coupes. The Black Metallic ZL1 stripe, red brake calipers and black lug nuts complete the exterior look. On the inside, all 350 Collector’s Edition ZL1 vehicles receive a serialized steering wheel badge representing where that vehicle was built in sequence.
Across all builds, Camaro Collector’s Editions receive unique front fender script badging that integrates a panther into the “R,” and a panther on the steering wheel badge. These Camaro builds also feature special floor mats with a laser-etched aluminum Collector’s Edition logo and unique black interior treatments.
Those who purchase a Camaro Collector’s Edition will receive a welcome kit which contains two posters commemorating the Camaro generations and the Collector’s Edition.
Camaro ZL1 Collector’s Edition owners will also receive a bespoke Canfield Sport 45mm watch from Shinola commemorating the Collector’s Edition, with an inscribed serial number that matches the number on their vehicle’s steering wheel badge. Thoughtfully crafted to carry the same ebonized presence as the 2024 Camaro Collector’s Edition, this wearable keepsake hosts Camaro and panther motifs, from the panther engraved watch band to the Camaro logo housed on the watch face.
“Shinola is proud to share a legacy for quality, craftsmanship and performance with the Camaro nameplate, and we cherish the Detroit heritage that both Shinola and Chevrolet have,” Shinola CEO Awenate Cobbina said.
Additional 2024 updates
The 2024 Chevrolet Camaro will be available in coupe and convertible on LT, LT1, SS and ZL1 trims, with 1LE remaining an available option on SS and ZL1. Power for 2024 Camaro builds will come from the 3.6L V-6, 6.2L LT1 V-8 and the supercharged 6.2L LT4 V-8. New exterior colors Riptide Blue and Nitro Metallic Yellow can be selected across all trims.
Chevrolet dealers will begin accepting orders for the 2024 Chevrolet Camaro on June 15, with a starting MSRP of $32,495 for the LT coupe and $38,495 for the LT convertible.
Chance for enthusiasts to “get behind the wheel” of hybrid Cadillac V-Series.R race car and electrified AWD Corvette E-Ray
During this month’s Xbox Games Showcase, Turn 10 Studios unveiled gameplay showing the 2023 No. 01 Cadillac Racing V-Series.R race car and 2024 Chevrolet Corvette E-Ray, featured on the cover of the new “Forza Motorsport,” releasing on October 10, 2023. “Forza Motorsport,” the latest title in the Forza series that began in 2005, will be available globally on Xbox Series X|S, Windows 10 and 11 PCs via the Microsoft Store and Steam, and Xbox Game Pass for PC and console.
“All of us at Turn 10 Studios are excited for players to experience the generational leap in fidelity, immersion and realism of ‘Forza Motorsport,’ the most technically advanced and authentic racing game we’ve ever made,” said Chris Esaki, Creative Director of Forza Motorsport at Turn 10 Studios. “We’re equally proud of our relationship with General Motors and can’t wait for fans to experience the stunning 2023 No.01 Cadillac Racing V-Series.R and 2024 Chevrolet Corvette E-Ray in-game when ‘Forza Motorsport’ launches on October 10.”
To secure this prominent placement on the new title, Cadillac and Chevrolet teams provided access to renderings and information about the Cadillac V-Series.R race car and Corvette E-Ray approximately a year prior to each car’s public debut. Once the vehicles were selected for the cover, still months prior to their respective reveals, Turn 10 Studios was invited to collect detailed reference photography of the cars, record real audio from development vehicles and secure vehicle performance data from engineers.
This work speaks to the level of detail Turn 10 Studios provides players in both the audio-visual spectacle of racing and the simulation of vehicle capabilities on the 20 photorealistic tracks featured in the game. This combination of strengths is attractive to Cadillac and Chevrolet because “Forza Motorsport” allows prospective and existing customers to experience vehicles and formulate opinions about them, potentially impacting purchase decisions and brand affinity.
Cadillac V-Series
The Cadillac V-Series.R — Cadillac’s third-generation prototype race car, continues Cadillac Racing’s heritage of winning on the racetrack, including victories at Sebring and Laguna Seca this year. It was co-developed by Cadillac Racing, Cadillac Design and Dallara, and incorporates distinctive Cadillac design elements, such as vertical lighting and floating blades.
“This is a big year for Cadillac Racing and Cadillac’s V-Series performance vehicles. We’re celebrating 20 years of V-Series and are fresh off a return to the 24 Hours of Le Mans, one of the world’s greatest endurance races,” said Meagan Quinn, Cadillac V-Series marketing manager. “We’re excited for our fans to race and experience the Cadillac V-Series.R themselves, and for performance enthusiasts around the world to experience Cadillac V-Series.”
The Cadillac V-Series.R will only ever be driven by a select few of the world’s best racing drivers. Putting the race car in “Forza Motorsport” allows a truly global audience to get a taste of that experience on the very same tracks where the car competes for victories in real life.
Corvette E-Ray
The 2024 Corvette E-Ray, the quickest Corvette in history and the first Corvette to feature both electrification and all-wheel drive capability, will just be getting into the hands of U.S. customers when “Forza Motorsport” is released.
“We are excited to see the first customer impressions of Corvette E-Ray both in real life and through ‘Forza Motorsport’ being shared at the same time,” said Harlan Charles, product marketing manager, Chevrolet Corvette. “While Corvette will always be America’s sports car, ‘Forza Motorsport’ is one way we continue to elevate awareness of what Corvette offers on the world stage.”
From customer anecdotes to the Chevrolet vehicle development team’s first-hand experience, our product teams know “Forza Motorsport” is used as a tool for learning track layouts and vehicle capabilities.
A long history with the Forza franchise
“Forza Motorsport” showcases legendary racing and street-performance vehicles on the most renowned race circuits across the world. GM’s collaboration with Turn 10 Studios puts a spotlight on two of the company’s most capable track vehicles — the Cadillac V-Series.R and the Chevrolet Corvette E-Ray.
Cadillac and Chevrolet vehicles have been present in the Forza franchise since the original “Forza Motorsport” made its debut in 2005, with representation in every Motorsport and Horizon title since inception.
General Motors announced charitable investments in the communities surrounding its U.S. manufacturing facilities, providing grants to 157 nonprofit organizations totaling $3 million.
The grants were provided through GM’s Community Impact Grants program, which was created in 2010 to empower local GM leaders and employees to direct funding toward nonprofit organizations addressing local issues facing their communities.
“Across the U.S., in the communities where our people work and live, GM’s Corporate Giving and Manufacturing teams continue to make a great impact year after year,” said Gerald Johnson, GM executive vice president, Global Manufacturing and Sustainability. “Through the Community Impact Grants program, we are able to support our facilities and the organizations they believe in by utilizing our local relationships and the generosity of our workforce to strengthen our communities and build upon the incredible work these organizations do every day.”
Funding was provided to local nonprofits in cities including:
- Arlington, Texas: Six grants totaling $160,000, including $30,000 to a program that provides free skills training and employment services to veterans and their family members at the Community Learning Center.
- Toledo, Ohio: Seven grants totaling $100,000, one of which supports the Kitty Todd Nature Preserve, an organization that GM employees have volunteered with for 20 years.
- Flint, Michigan: $270,000 was dedicated to eight nonprofits, including a $20,000 grant to the Boys and Girls Club of Greater Flint to implement a hands-on, activity-based STEM curriculum in their afterschool and summer programming.
- Fairfax, Kansas: Seven nonprofits received grants totaling $125,000, including a $35,000 grant to the United Way of Greater Kansas City’s Family Empowerment Initiative, which will support at least 20 families through the eviction prevention program.
GM has provided more than $13 million through the Community Impact Grants program since 2019. These grants align with the company’s overarching philanthropic priorities focused on STEM education, vehicle and road safety, and community development, as well as targeted investments that enhance the quality of life in facility communities around the world.
In 2022, GM provided $60 million to more than 400 nonprofits dedicated to helping create inclusive solutions to social issues around the world. GM employees strengthened the impact with 158,000 volunteer hours and more than $5 million in donations. Learn more at gm.com/commitments/communities.
Asparagus Season in the PNW
Have you started to notice all the fresh, locally grown asparagus bunches in your local grocery store or farmers market? That’s because it’s finally fresh asparagus season! For some, asparagus is an acquired taste, but prepared just right, it should please even the pickiest of eaters.
Or at least make for conversation and some giggles for it’s most well known property (making the urine of asparagus eaters smell different).
Asparagus is just about the most perfect side dish, as it can be boiled, grilled, baked, sliced, and even made into a delicious soup. We like to keep to things simple, so here is a simple and tasty recipe because it uses great ingredients: butter, herbs, shallots, and pine nuts.
What’s your favorite way to eat asparagus?
Burien Chevrolet Specials
Start your summer adventures with a new vehicle from Burien Chevrolet! Now is the time to take advantage of these specials, so that you can travel confidently. The specials include:
- 2022 Chevy Blazer
- 2023 Chevy Traverse
- 2022 Chevy Silverado 1500 Custom
- A variety of Chevrolet Bolts
See all the new car specials on our website and then stop by to take one for a test drive!
We have already shared our excitement that GM is well-positioned to help maximize the benefits of the clean vehicle purchase incentive for our customers, made possible by GM’s historic investments in the U.S. to transform our portfolio, strengthen American manufacturing and jobs, and localize and build more secure and resilient supply chains. Because of these investments GM now leads the industry in the number of models qualifying for the full $7,500 consumer incentive, and we’re just getting started. Over the next ten years GM will offer a broad selection of qualifying vehicles across numerous segments and price points, which will bolster our EV transformation as well as the U.S. production and adoption that these incentives were designed to support.
Today, we are thrilled to share a further update that we expect that Chevrolet Bolt EV and Bolt EUV will continue to qualify for the full $7,500 credit after Treasury’s proposed guidance on the critical minerals and battery component requirements take effect on April 18. This means that qualifying customers will have access to the full $7,500 credit across our entire EV fleet under the MSRP cap in 2023:
- Chevrolet Bolt EV
- Chevrolet Bolt EUV
- Chevrolet Equinox EV SUV
- Chevrolet Blazer EV SUV
- Chevrolet Silverado EV
Fleet customers including for BrightDrop and the Chevrolet Silverado EV will benefit from the $7,500 commercial incentive.
Stop by Burien Chevrolet today to see if any these vehicles is the right one for you!
Michigan Great Lakes environmentalist will receive $100,000 and three months with the all-new 2024 Trax to help pursue her dream
Today, Chevrolet announced the winner of its “Lead Dream Chaser,” a three-month opportunity for one person to pursue their lifelong dream or passion project with a cash prize and three months use of the 2024 Chevy Trax, which arrives this spring.
Local Michigan activist and environmental educator Meag Schwartz has been selected for the role, which will enable her to pursue her passion project of protecting and cleaning up the Great Lakes.
Known as “The Great Lakes Litter Lady,” Schwartz is a dedicated advocate for freshwater and dreams of growing her marine debris removal passion project, “Great Lakes Great Responsibility”. She will receive $100,000 and three months with the all-new 2024 Chevy Trax to help make her dream possible.
Schwartz was chosen by a panel of judges from hundreds of video submissions. She will share her journey on social media for others to follow along as she aims to highlight the natural beauty of the Great Lakes and its shorelines, and encourages her followers to be a part of the mission.
“This is a dream come true,” said Schwartz. “The funds and Chevy Trax will go a long way in helping us achieve our goal of protecting and enjoying the Great Lakes. Thanks to Chevrolet for this once-in-a-lifetime opportunity, and I encourage everyone to follow @greatlakeslove to see the dream unfold in real time.“
Arriving this spring, the all-new 2024 Chevy Trax is a stylish small SUV offering the practicality of a compact car and the utility of an SUV. Larger than the previous Trax, it hosts more space for passengers and cargo, a robust array of standard safety features and technologies to help keep customers connected — all great offerings for anyone looking to chase their dreams in style.
“We are inspired by the many entries we received and are excited to follow Schwartz in her journey as the ‘Lead Dream Chaser’,” said Steve Majoros, chief marketing officer, Chevrolet. “The all-new Chevy Trax has everything you need to pursue your passion in style, so we encourage every dreamer to check it out.”
The finalists for the Chevy Dream Chaser role were reviewed and scored by a panel of judges from Chevrolet, with creative entrepreneur and CEO of Kickstarter, Everette Taylor, serving as a guest judge. The judges scored each finalist according to five areas of the weighted criteria. The contestant with the highest total combined score from each judge was declared the winner. For more details on the judging criteria and to see a sample of the finalists, visit ChevyDreamChaser.com.
First Retail Production 2024 Corvette E-Ray Raises $1.1 Million for DonorsChoose at Barrett-Jackson
The first ever, electrified 2024 Chevrolet Corvette E-Ray raised $1.1 million for education nonprofit DonorsChoose at the Barrett-Jackson Palm Beach Auction on April 15. Corvette Executive Chief Engineer Tadge Juechter was on hand to generate excitement and encourage bids as the E-Ray crossed the block Saturday afternoon.
Founded in 2000 with the goal of making it easy for anyone to provide resources to teachers, DonorsChoose has now fulfilled more than two and a half million classroom projects by connecting donors directly with requests from educators. Rick Hendrick, chairman and CEO of Hendrick Automotive Group and owner of 14-time NASCAR Cup Series champions Hendrick Motorsports, cast the winning bid of $1.1 million. One hundred percent of this sale price will assist DonorsChoose in continuing to meet the needs of public schools in low-income communities.
“General Motors and Chevrolet are proud to join DonorsChoose on its mission of combatting inequality in school funding by providing underserved communities with the resources needed for a quality education,” said Steve Majoros, chief marketing officer, Chevrolet. “The Corvette E-Ray is a special product for Chevrolet, and we are honored that the proceeds from the sale of VIN 001 will aid this organization in supporting students and teachers around the nation.”
E-Ray marks an inflection point in the model’s 70-year history, expanding what Corvette can deliver. Powered by a 6.2L Small Block V-8 in the rear and an electric motor on the front axle, the first all-wheel drive Corvette produces a combined 655 horsepower. This is the quickest Corvette in history, completing 0-60 mph runs in 2.5 seconds.
Prior to the sale of the 2024 Corvette E-Ray, Chevrolet also auctioned off first retail production models of the 2020 Corvette Stingray and the 2023 Corvette Z06. Together, these vehicles bring the total amount of money raised for charity by eighth generation Corvettes at Barrett-Jackson auctions to $9.1 million.
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